Cassiefairy's thrifty lifestyle blog

Cassiefairy's thrifty little lifestyle blog – DIY crafts, sewing, food & fashion – what more does a girl need??

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Get your art out there – affordable ways to promote artists & exhibitions

As you will probably know if you have read my blog for a while, my husband is an artist and runs a number of events as well as curating exhibitions and art projects. For him it is really important to get information about his art events out there so that interested people can attend. Spreading the word about events or projects can be tricky. Social media is a fab way of advertising event details to your followers, but what if you want a wider reach or appeal to people who may not have a Facebook or twitter account?

Leaflet printing is one option. Printed leaflets or flyers are an affordable way of advertising and for Andy they are the perfect way to spread the word about his events. A simple eye-catching leaflet is an effective way of grabbing people’s attention and showcasing some of the pieces that they will be able to see. You don’t have to spend hours designing a complex leaflet, I find that often the most effective adverts or branding are the most minimal. A busy, fussy leaflet would certainly put me off! You also risk losing the important information such as the time and date of the event if you have a cluttered leaflet.


Here are a few tips on designing the perfect leaflet for you event:

  • Sounds obvious, but make sure the copy highlights your event or services
  • Keep the layout simple, let your message stand out
  • Think about your colour scheme – do you want bright, vibrant colours or muted pastels? Classic monochrome can also look stunning
  • Think about your target audience – will it appeal to them?
  • One last thing to consider is whether you go for a one sided, double sided leaflet or folded leaflet

Once you’ve come up with your design and found a leaflet printing company how are you going to distribute them? Andy has a few places where he knows they will be happy to put a few of his leaflets advertising exhibitions or events. I would recommend asking around in shops or businesses where you think your target audience will visit.

I hope this has been useful and given you a few ideas on how you can advertise an event. If you want to check out any of Andy’s work or upcoming events then check out his website


One of my favourite artists – Mable Tan of Happee Monkee

As many of you know, my husband is an artist and I often get a little glimpse into the art world via him, but this week I’ve found an amazing artist all by myself and this time it was via Etsy! I was having a browse around for retro inspiration for my interior design project and luckily enough I stumbled into a shop called Happee Monkee; a gorgeous shop with a vast selection of very stylish art photography (some of my favourites are below!):

The creator of this stunning artwork is Mable Tan, a Malaysian artist and entrepreneur living in Melbourne, Australia. After exchanging a few emails I was fortunate enough to secure an interview with her and here are Mable’s inspirational responses: 

How did you come to be an art photographer – what’s your background? For a long time, I’d been thinking about what my true calling in life is and how I could make a living out of it. For about four years I worked in a magazine house as a writer and stylist. I’ve always loved photography and being in that industry taught me a lot about composition, styling, lighting and anything there is to know to make a photo ‘pop’.

When did you decide to make the career change? When my husband had a work assignment in Sweden, I jumped at the chance of living in Europe for six months. It wasn’t just an amazing opportunity to be snappy happy, it was also a good time to figure out a career change. I suppose the answer had always been staring me in the face, but I just never saw how it was possible. In the end I took the plunge and I’m really glad I did! 

Cherry Blossoms; “With the last snow melted away, the flowers have happily blossomed to a much welcomed spring. We were bike riding along the canals and saw this fabulous cherry blossom tree. So feminine and sweet!” – Mable Tan

What inspires you? I’m happiest when I’m cooking, I’m travelling, I’m meeting people, I’m behind a camera, and when I’m writing. My all-time favourite quote is: To attract something you want, become as joyful as you think that thing would make you. The joy, not the thing, is the point. Happee Monkee photography is about following your dreams and seeing beauty in every day life. I want my photos to say: “Go on an adventure! Explore and discover places you have always wanted to go.”

Where do you sell your artwork? Etsy is a great platform. It doesn’t need a big capital to start with and the commission is minimal. I love chatting with other sellers and photographers; they are an inspiration to me. Not only are they talented, they are also great business people and I learn so much from them every single day. From Etsy I have slowly branched out to other sites like Society6, Luulla, and recently, with two well-known online Australian retailers called HardtoFind and The Iconic.

How can readers get in touch with you? My Twitter account is: and my Facebook is:, or of course I’m happy to be contacted directly via my Etsy shop. I also blog at which is my playground for all things I love.

Italy; “Have a glass of wine, speak to the locals … it doesn’t matter if it’s in English or Italian, you’re bound to have a great time” – Mable Tan

I have my eye on one of her retro prints that I think will go brilliantly with my 60s/70s interior design project so I’ll keep you posted on my choice of photography when it arrives & I get it framed! In the meantime, I definitely recommend that you all check out Mable’s blog (she has tons of yummy foodie recipes on her blog and, of course, amazing photography!) and please take a look at her Etsy shop and stop by to say hello on Twitter, I know she’d love to hear from you!

What do you think of her artwork? Which piece do you think I’ve plumped for?! Leave me a comment below :)

36 Mini Cards. Paris & Versailles Collection. Two of Each. Box Set. Note cards. Gift Tags. Rococo. Marie Antoinette.


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